dada. is a brand that is making a strong impact, with roots in fashion and a firm belief that comfort and style go hand in hand. dada. was born from the union of a team of professionals who come from the world of footwear, fashion, health and creativity. Thanks to this explosive mix, we have created Shibuya: our first shoe, respectful of the foot and that breaks with the established. We aspire to be a benchmark in the world of footwear.